3 Types of Smiles for Your Headshots!

Three expression types clients really love:Smile with teeth, Smile with no teeth, and a strong more confident expression. 

The smile with teeth is extremely approachable. The smile with no teeth, shows positivity as well as a bit more laid back. And the more confident look, shows a bit more demand for respect and authority. These are all very helpful when you have an audience for different types of images.

Why personal branding matters?

You know, there are an abundance of reasons why having a strong personal brand is a requirement of business.Good personal branding helps attract more clients - it encourages engagement and feeds credibility. Rather than just being a mystery behind a screen, it shows that you are a real person, and therefore you have a higher level of influence over your audience.In terms of a social media presence, people are often more inclined to want to follow another person, than they are a random, faceless business account. Thus, good personal branding can encourage people to follow you, as a person (a brand) and you will then introduce them to your business endeavors. If you feel you could use any help with your personal branding, marketing or just flesh out some creative ideas, I would welcome the connection. 

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